Master Class

Posted June 25th, 2012 by Herman
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Grow Your Revenue & Reputation Online

This One-Day masterclass, presented by international brand leadership experts, Dr Nikolaus Eberl and Herman Schoonbee will teach you how to leverage LinkedIn to grow your Reputation and Revenue online.

Discover how to harness the Hidden Power of LinkedIn to Attract High Quality Clients, Drive Targeted Traffic to Your Site or Land the Career Opportunity of Your Dreams. Are you looking for a measurable ROI for your Social Media efforts? LinkedIn is the largest Social Networking site for Business Professionals looking to do more business. With over 175 million members strong, LinkedIn is the answer to your online marketing and social media needs.

How strong is Your LinkedIn Brand?

Thought Leadership Self-Assessment

FORTHCOMING DATES

DATES:

  • 12 March
  • 9 April
  • 14 May
  • 6 June (Venue to be confirmed)

VENUE:                    Focus Rooms, Sunninghill, Johannesburg

TIME:                         9:00 -16:00

  • LinkedIncome MasterClass: Grow Your Business Online
  •  (R1,750 per delegate)

COURSE OUTLINE

Module 1: Develop Your LinkedIn Marketing Plan

      • Set Your Primary LinkedIn Marketing Goals
      • Keep an Eye on Your LinkedIn Competition
      • Map Your Marketing Progress to Stay On Track

Module 2: Profile Optimization

      • Fill out and optimize your LinkedIn profile
      • Add LinkedIn Applications

Module 3: Grow Your LinkedIn Network Quickly

      • Add Connections
      • Get Recommendations
      • Find and Follow Companies
      • Add Your Own Company to LinkedIn
      • List Your Company’s Products and Services

Module 4: Join LinkedIn Groups

      • Consider the Groups You Plan To Join
      • Follow Steps for Better Group Success
      • Create Your Own Group

Module 5: Position Yourself As A LinkedIn Leader

      • Develop Your Primary Goal
      • Climb to Pre-eminence with Better Lead Generation
      • Force Industry Competitors To Take Notice

Module 6: Search for JV Partners

      • Getting JV Partners to Notice You
      • Search for Industry Leaders
      • Pitch Your JV Partners

Module 7: Conduct Market Research

      • Choosing Your Subject
      • Collect the Data

Module 8: Interviewing LinkedIn Experts

      • Finding and Interviewing Experts
      • Compile Interviews into Promotional Products

Module 9: Developing Your First LinkedIn Ad Campaign

      • Make Sure Ad Is Acceptable
      • How to Create Killer LinkedIn Ads
      • Define Your Advertising Audience

OTHER OPTIONS ON REQUEST

      • LinkedIncome  MasterClass: The Fundamentals of Value Networking –  (R2,450 per delegate)
      • LinkedIncome  Seminar (interactive):  Introduction to Value Networking – 2 hours (R975 per delegate)
      • LinkedIncome  Presentation: Introduction to Value Networking – 1 hour (R7,250)

 

 

 

 

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