Master Class
Grow Your Revenue & Reputation Online
This One-Day masterclass, presented by international brand leadership experts, Dr Nikolaus Eberl and Herman Schoonbee will teach you how to leverage LinkedIn to grow your Reputation and Revenue online.
Discover how to harness the Hidden Power of LinkedIn to Attract High Quality Clients, Drive Targeted Traffic to Your Site or Land the Career Opportunity of Your Dreams. Are you looking for a measurable ROI for your Social Media efforts? LinkedIn is the largest Social Networking site for Business Professionals looking to do more business. With over 175 million members strong, LinkedIn is the answer to your online marketing and social media needs.
How strong is Your LinkedIn Brand?
Thought Leadership Self-Assessment
FORTHCOMING DATES
DATES:
- 12 March
- 9 April
- 14 May
- 6 June (Venue to be confirmed)
VENUE: Focus Rooms, Sunninghill, Johannesburg
TIME: 9:00 -16:00
- LinkedIncome MasterClass: Grow Your Business Online
- (R1,750 per delegate)
COURSE OUTLINE
Module 1: Develop Your LinkedIn Marketing Plan
- Set Your Primary LinkedIn Marketing Goals
- Keep an Eye on Your LinkedIn Competition
- Map Your Marketing Progress to Stay On Track
Module 2: Profile Optimization
- Fill out and optimize your LinkedIn profile
- Add LinkedIn Applications
Module 3: Grow Your LinkedIn Network Quickly
- Add Connections
- Get Recommendations
- Find and Follow Companies
- Add Your Own Company to LinkedIn
- List Your Company’s Products and Services
Module 4: Join LinkedIn Groups
- Consider the Groups You Plan To Join
- Follow Steps for Better Group Success
- Create Your Own Group
Module 5: Position Yourself As A LinkedIn Leader
- Develop Your Primary Goal
- Climb to Pre-eminence with Better Lead Generation
- Force Industry Competitors To Take Notice
Module 6: Search for JV Partners
- Getting JV Partners to Notice You
- Search for Industry Leaders
- Pitch Your JV Partners
Module 7: Conduct Market Research
- Choosing Your Subject
- Collect the Data
Module 8: Interviewing LinkedIn Experts
- Finding and Interviewing Experts
- Compile Interviews into Promotional Products
Module 9: Developing Your First LinkedIn Ad Campaign
- Make Sure Ad Is Acceptable
- How to Create Killer LinkedIn Ads
- Define Your Advertising Audience
OTHER OPTIONS ON REQUEST
- LinkedIncome MasterClass: The Fundamentals of Value Networking – (R2,450 per delegate)
- LinkedIncome Seminar (interactive): Introduction to Value Networking – 2 hours (R975 per delegate)
- LinkedIncome Presentation: Introduction to Value Networking – 1 hour (R7,250)








